Old Fashioned Rock & Roll
Developed the visual identity for Old Fashioned Rock & Roll, a Single Malt Whiskey created in collaboration with the Morrison Hotel Gallery, an international leader in fine art music photography from New York City.
It’s design pulls inspiration from iconic 70s concert and music posters. Fluid trypography, bold colors, combined with threshold pulls categorically puts live music and flavor at the forefront of this label.
Packaging & Label Design
May 2024
Dogfish Head Distilling Company